Google’s Workspace: Free and now available For everyone
Google stated this week that it is making significant improvements to Workspace by making it available to everyone with a Google account. Previously, enterprise access was necessary to access additional services such as Sheets, Docs, Meet, and Drive, to mention a few. All school, enterprise, and consumer users, on the other hand, will now have full access to Workspace. In addition, with the majority of the capabilities now available for free, Google will provide a new subscription tier called Google Workspace Individual, which aims at small businesses.
To use this integrated experience, you’ll need to enable Google Chat in Gmail, which may not seem like a huge deal given that free accounts already had access to Drive and Docs. On the other hand, Workspace has capabilities such as intelligent suggestions in emails and documents, the option to @-mention other users to add them to tasks, and the ability to show Google Docs, Sheets, or Slides directly within your Meet conversations.
Google is introducing a premium Version.
While most of these capabilities are now free, Google is launching a premium version called Google Workspace Individual today. It is aimed at small business owners and offers a variety of services “premium capabilities, including smart booking services, professional video meetings, personalized email marketing and much more on the way.”
It’s essentially the same Google productivity tools you’re already used to (Gmail, Calendar, Drive, Docs, Sheets, Slides, Meet, Chat, and so on), but with a new wrapper and better integrations between them. There will also be a new premium service for individual customers who want more from their Workspace, though Google hasn’t said how much it would cost.
Users will gain access to “premium features,” such as smart booking services, professional video meetings, and personalized email marketing, with much more on the coming,” according to the company” More information on this will most likely be released later this year. In the United States, Canada, Mexico, Australia, Brazil, and Japan, this new paid service will be available “soon.” Additionally, to use the new Google Chat, users must switch from the classic Hangouts experience (RIP) to the new Google Chat — and with this update, all users will have access to the new Google Chat. Until today, this enhanced Workspace user experience was exclusively available to paying G Suite/Workspace users.
Google is also implementing trust rules for Drive, which will allow administrators to manage how files are shared both within and outside. Finally, to protect against genuine phishing threats (not the ones your internal security group sends out every few weeks or so), Google is now allowing admins to enable the same phishing protections it already offers to content within an organization, helping to secure your data from insider attacks.